Jones Lang LaSalle Americas, Inc.

Senior Associate, Field Marketing

Jones Lang LaSalle Americas, Inc.

full-time

Posted on:

Location Type: Hybrid

Location: New York City • New York • Washington • United States

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Salary

💰 $85,800 - $105,100 per year

Job Level

Senior

About the role

  • Partner with JLL’s business line leaders and stakeholders to execute marketing solutions across business priorities, ensuring alignment with regional and national strategy
  • Work with business segments’ teams and industries to plan and execute high performing marketing programs that differentiate the business locally and support growth across each local business line
  • Execute earned, owned, and paid media initiatives that align to market priorities, brand standards, and B2B marketing objectives
  • Translate research reports, data, and insights into clear, engaging, and digestible content for social media, email, presentations, and other marketing channels
  • Create, edit, and produce creative assets across formats including social media content, email campaigns, case studies, client stories, brochures, white papers, videos, SMS, and other digital content
  • Support regional client engagement events and activities through marketing execution, content development, and on site or pre-event support as needed, in partnership with local leadership and the national events team
  • In conjunction with JLL’s national communications teams, support proactive public relations and social media efforts through content development, coordination, and distribution of press releases and stories across owned channels
  • Provide design direction, collaborate, and execution with internal teams in the planning and execution of sales support and prospecting materials in both print and digital formats, including brochures, flyers, mailers, emails, ads, promotional items, SMS, and landing pages
  • Support internal marketing and communications efforts, while also serving external client and prospect audiences
  • Collaborate with brand, campaign, digital, creative, and other centers of excellence to execute work efficiently and in alignment with established standards
  • Innovate and improve marketing programs by researching and applying AI, new ideas, trends, and best practices related to B2B marketing, brand storytelling, and content creation
  • Independently manage multiple concurrent initiatives, timelines, and deliverables with strong attention to detail and quality control
  • Identify risks, gaps, or resource constraints and escalate appropriately to regional marketing leadership
  • Collaborate with other local marketing teams and national partners to share best practices
  • Utilize Workfront, a workflow management system, to track, manage, and prioritize assignments for all JLL managed marketing efforts

Requirements

  • Bachelor’s Degree in Marketing, Advertising, Communications, Business, or other relevant field
  • Minimum 5 years of related marketing experience, with emphasis on B2B or professional services environments.
  • Exceptional organizational skills and attention to detail, with the ability to manage complex workflows and multiple priorities
  • Strong creative capabilities with a proven eye for design and brand consistency
  • Advanced proficiency in Adobe Creative Suite and Canva, with the ability to work independently in these tools
  • Excellent written and verbal communication skills, including copywriting for email, social media, and marketing collateral
  • Experience creating and editing content across channels including social media, email, digital, video, SMS, and print
  • Comfort supporting earned, owned, and paid media execution without requiring close supervision
  • Experience supporting sales teams in deadline driven, high output environments
  • Strong understanding of internal and external client service expectations
  • Track record of executing sophisticated B2B marketing programs within defined strategic direction
  • Ability to thrive in a fast-paced work environment with demanding workloads
  • Ability to identify issues quickly and take action or escalate as appropriate
  • Proficiency in MS Word, PowerPoint, and Excel required
  • Strong digital and AI skills with the ability to learn and adapt to new marketing technologies and platforms quickly
Benefits
  • 401(k) plan with matching company contributions
  • Comprehensive Medical, Dental & Vision Care
  • Paid parental leave at 100% of salary
  • Paid Time Off and Company Holidays
  • Early access to earned wages through Daily Pay
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
B2B marketingcontent creationcopywritingdesign directionworkflow managementdigital marketingsocial media marketingemail marketingvideo productionmarketing collateral
Soft Skills
organizational skillsattention to detailcreative capabilitiescommunication skillsability to manage multiple prioritiesclient serviceproblem-solvingadaptabilitycollaborationtime management