
Senior Director, Brand Marketing – MedTech
Johnson & Johnson
full-time
Posted on:
Location Type: Hybrid
Location: New Brunswick • California • Florida • United States
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Salary
💰 $178,000 - $307,050 per year
Job Level
About the role
- Accountable for building a unified, high‑performing brand presence for Johnson & Johnson MedTech across markets, channels, and businesses
- Set the sector’s brand strategy and narrative, define and govern masterbrand and sub‑brand architecture
- Lead end‑to‑end brand operations—spanning content marketing and social media channel management
- Create mechanisms that shorten cycle times without compromising quality
- Own the editorial strategy for MedTech’s BU and cross BU storytelling and thought leadership
- Lead a consolidated, geo‑targeted ecosystem with clear criteria for what runs on global channels
- Partner with the BU teams on special projects that deliver on our brand promise and ambition
- Define KPIs and dashboards for brand health, content performance, and social effectiveness
Requirements
- Bachelor’s degree required; advanced degree preferred
- 12+ years of experience in communications, marketing, or related disciplines, with significant experience supporting commercial organizations
- Deep experience in media and public relations, public affairs, digital communications, internal communications, and issues management
- Demonstrated success partnering with senior business leaders in P&L-driven environments
- Deep expertise in product, platform, or pipeline communications, including NPI and lifecycle product support
- Strong understanding of congress strategy, medical meetings, and healthcare customer engagement models
- Experience operating in regulated industries such as medical technology or life sciences
- Proven ability to lead teams and influence at the executive level in matrixed organizations
- Strategic, adaptable leader with strong executional rigor
Benefits
- Vacation –120 hours per calendar year
- Sick time - 40 hours per calendar year; for employees who reside in the State of Colorado –48 hours per calendar year; for employees who reside in the State of Washington –56 hours per calendar year
- Holiday pay, including Floating Holidays –13 days per calendar year
- Work, Personal and Family Time - up to 40 hours per calendar year
- Parental Leave – 480 hours within one year of the birth/adoption/foster care of a child
- Bereavement Leave – 240 hours for an immediate family member: 40 hours for an extended family member per calendar year
- Caregiver Leave – 80 hours in a 52-week rolling period
- 10 days Volunteer Leave – 32 hours per calendar year
- Military Spouse Time-Off – 80 hours per calendar year
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
content marketingsocial media managementeditorial strategyKPI definitiondashboard creationbrand strategynarrative developmentissues managementproduct communicationslifecycle product support
Soft Skills
leadershipinfluencestrategic thinkingadaptabilityexecutional rigorcollaborationcommunicationpartnershipstorytellingthought leadership
Certifications
Bachelor’s degreeadvanced degree