Jellyfish

Senior Media Strategy Manager

Jellyfish

full-time

Posted on:

Location Type: Hybrid

Location: Chicago • Illinois • United States

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Salary

💰 $150,000 - $190,000 per year

Job Level

Senior

About the role

  • Lead the response to client campaign briefs, audience strategies, and channel frameworks for ongoing campaigns and seasonal initiatives.
  • Partner closely with the client’s media team as their day-to-day strategic lead—translating objectives and insights into cohesive plans.
  • Use historical performance data, learning agendas, creative results, MMM learnings, and platform insights to refine strategies and craft recommendations.
  • Collaborate with Investment teams to ensure media plans and activation choices ladder up to strategic intent.
  • Monitor campaign performance and partner with Investment teams for ongoing optimization recommendations and mid-flight revisions.
  • Participate in insights and preparation for weekly reporting for client status meetings.
  • Identify patterns in performance data and develop actionable insights that shape future planning cycles.
  • Support the development of post-campaign reviews and quarterly performance readouts, bringing forward learnings and opportunities.
  • Stay informed on category trends, competitive activity, audience shifts, and platform updates—translating them into strategic POVs for the client.
  • Support the VP, Strategy in preparing strategic inputs for IAT planning—ensuring the media strategy connects to the broader creative and communications idea.
  • Lead the media channel planning for all IAT initiatives.
  • Help integrate media strategy into cross-functional planning moments for launches, hero products, category initiatives, and tentpole events.
  • Coordinate with creative, PR, influencer, analytics, and commerce partners as needed to ensure alignment on strategic direction.
  • Apply Brandtech Group tools to enhance audience insights, strategic inputs, and workflow efficiency.
  • Ensure planning tools and frameworks are consistently used and understood by relevant internal teams.
  • Contribute to best practices, planning frameworks, and documentation to uphold strategic excellence across the account.
  • Work closely with Investment, Analytics, Project Management, and Client Leadership teams to ensure integration and smooth delivery.
  • Mentor junior strategists and planning team members, reinforcing strong planning discipline and data-led thinking.
  • Model accountability, clarity, preparedness, and structured communication in all internal and client interactions.

Requirements

  • 5–8+ years in media strategy, communications planning, or integrated strategy (agency experience preferred).
  • Strong planning expertise with deep familiarity in audience strategy, channel roles, budget allocation, and full-funnel planning.
  • Ability to synthesize data (performance metrics, MMM insights, research) into structured strategic recommendations.
  • Strong communication and writing skills, especially in crafting briefs and structured planning documents.
  • Experience handling day-to-day media client relationships and managing planning cycles independently.
  • Ability to work cross-functionally but also thrive in ownership of media-specific planning responsibilities.
  • Comfort with planning tools, research platforms, and GenAI technologies to enhance insight generation and workflow efficiency.
  • A proactive, detail-oriented mindset and ability to manage multiple planning cycles simultaneously.
Benefits
  • Health insurance
  • Retirement plans
  • Paid time off
  • Flexible work arrangements
  • Professional development
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
media strategycommunications planningaudience strategychannel rolesbudget allocationfull-funnel planningdata synthesisperformance metricsMMM insightsstrategic recommendations
Soft Skills
strong communication skillswriting skillscross-functional collaborationownershipdetail-oriented mindsetability to manage multiple cyclesmentoringaccountabilityclaritypreparedness