JANDA+ROSCHER Die WerbeBotschafter

Marketing

• Strategic and conceptual support of projects and pitches — from the initial idea through to implementation
• Development of positioning, core messages and campaign approaches for B2B, B2C and public-sector clients
• Review and refinement of copy, headlines and communication content
• Day-to-day project management: coordinate internally and with external partners, manage schedules, and keep budgets in view — without unnecessary bureaucracy
• Confident client communication: clear language, good expectation management and professional presence
• Presentation of concepts and strategies
• Close coordination with design, copy and development teams as well as with external partners
• Active use of AI tools to increase quality and speed in daily work
• Professional guidance on digital initiatives such as websites, campaigns and funnels, and further development together with specialists

Senior Marketing and Strategy Consultant