Irvine Partners

Creative Strategist

• Develop insight-led campaign strategies and creative platforms.
• Conduct audience, market and cultural research.
• Translate business challenges into clear strategic recommendations.
• Write inspiring strategic and creative briefs.
• Collaborate with creatives to develop integrated campaign ideas.
• Support new business pitches through strategic thinking and presentation development.
• Identify emerging trends and opportunities relevant to client brands.
• Present strategic recommendations to internal teams where required.

Freelance Creative Strategist