Freelance Creative Strategist

Irvine Partners

Freelance Creative Strategist developing insight-led campaign strategies for clients at Irvine Partners. Collaborating with creative teams across various sectors and challenges in a hybrid environment.

Posted 7/2/2026contractCape Town • 🇿🇦 South AfricaMid-LevelSeniorWebsite

About the role

Key responsibilities & impact

Develop insight-led campaign strategies and creative platforms.
Conduct audience, market and cultural research.
Translate business challenges into clear strategic recommendations.
Write inspiring strategic and creative briefs.
Collaborate with creatives to develop integrated campaign ideas.
Support new business pitches through strategic thinking and presentation development.
Identify emerging trends and opportunities relevant to client brands.
Present strategic recommendations to internal teams where required.

Requirements

What you’ll need

3–5 years' experience in creative strategy, brand planning or communications strategy within an agency environment
Strong strategic thinking and problem-solving skills
Excellent research, storytelling and presentation abilities
Experience developing integrated campaigns across multiple channels
A collaborative, proactive and adaptable approach
Confidence working independently and managing multiple projects
Familiarity with AI tools such as ChatGPT, Claude or Perplexity is advantageous.

Benefits

Comp & perks

Flexible work arrangements
Opportunity to work across a variety of clients
Creative challenges
Long-term relationships with multiple projects

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

Campaign Strategy DevelopmentMarket ResearchCultural ResearchCreative Brief WritingAudience Analysis

Soft Skills

Problem-SolvingStorytellingCollaborationAdaptabilityProject Management