IPG Mediabrands

Account Manager

• Develop, recommend, execute and evaluate digital media plans from inception to completion
• Work fairly independently once given project parameters, goals and budgets
• Oversee the Negotiator and Associate in terms of daily maintenance
• Take on a more client-facing role with moderate oversight from senior team
• Attend regular client and vendor meetings, statuses and maintain ongoing rapport
• Mentor and assist in the training of Associates and Negotiators
• Work closely with Strategy and Comms Design teams to ensure that overall strategy is woven into all media choices
• Provide partner selection recommendation and justification designed to deliver on client
• Develop the RFPs and oversee the submission process with media partners
• Evaluate partner proposals, negotiate plan details, develop plan and ultimately present plan recommendations to internal stakeholders and clients
• Oversee campaign implementation, optimization, and performance of campaign activities
• Manage all partner specific budget allocation, optimization, media partnership programs and added value details

Senior Negotiator, Digital Partnerships