IP Pathways

Marketing Internship

IP Pathways

internship

Posted on:

Location Type: Hybrid

Location: Urbandale • Iowa • United States

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Job Level

Entry Level

About the role

  • Assist in the development and implementation of multi-channel marketing campaigns, including digital, social media and email.
  • Organizing, planning and promoting events and conferences.
  • Support the maintenance and updating of marketing collateral, including sales presentations, brochures and promotional materials.
  • Manage and grow our social media on LinkedIn and Facebook, using social media management tools to schedule and analyze posts.
  • Work closely with the marketing team and various other departments to ensure brand consistency and project alignment.
  • Manage the IP Pathways “swag” inventory and handout process for events and client outreach.
  • Maintain and update marketing playbook materials.

Requirements

  • Currently pursuing a degree in Marketing, Communications, Business or a related field.
  • An understanding of marketing techniques with a strong interest or background in the B2B tech industry.
  • Proficiency in Microsoft 365 and design tools like Canva; experience with HubSpot CRM is a plus.
  • Experience or interest in creating professional content for platforms like LinkedIn and Facebook.
  • Excellent written and verbal communication skills with a high level of attention to detail.
  • Highly organized, a creative problem-solver and capable of working independently in a hybrid environment.
Benefits
  • Work/life balance with flexible work schedules to accommodate academic commitments.
  • Ongoing training and opportunities for skill development and certification.
  • Opportunity for full-time employment following the internship.
  • 401k with company match.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
marketing techniquescontent creationdigital marketingsocial media marketingevent planningcollateral maintenanceproject alignmentB2B marketing
Soft Skills
written communicationverbal communicationattention to detailorganizational skillscreative problem-solvingindependence