Senior Director, Product Marketing
Intel 471
full-time
Posted on:
Location Type: Remote
Location: United States
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Salary
💰 $130,000 - $170,000 per year
Job Level
About the role
- Execute rigorous market analysis to comprehend overarching market trends, evolving customer requirements, and detailed usage and buying behavior.
- Collaborate strategically with the Product Management Team to proactively identify market opportunities and stimulate customer demand.
- Develop and own the authoritative product positioning and messaging that clearly and powerfully differentiates Intel 471 from its global competitors.
- Drive the comprehensive go-to-market strategy, collaborating closely with other functions for successful launch and scale of new solutions.
- Direct the development of audience-specific, and high-impact content designed to educate the market on Intel 471’s unique use cases and intelligence capabilities.
- Research, monitor, and disseminate comprehensive competitive landscape intelligence.
- Actively participate in external thought leadership activities and engage directly with customers.
- Architect and build comprehensive marketing programs focused on driving growth and accelerating sales cycles.
- Manage, build, and lead a small but highly effective team of product marketing professionals.
- Travel globally as required to support key internal meetings, customer meetings, and industry events.
Requirements
- Bachelor’s degree or equivalent in marketing, advertising, or communications.
- Combined product and growth marketing experience delivering highly successful user acquisition and engagement strategies within B2B or equivalent.
- Executed market research and analysis.
- Highly organized and adept multi-tasker with ability to quickly prioritize and effectively delegate.
- Strong writing and presentation skills are a must, as is a relentless attention to detail and a focus on producing exceptional quality of work.
- Strong storyteller.
- Ability to thrive in a fast-paced and sometimes ambiguous environment.
Benefits
- Competitive compensation
- Remote-friendly culture
- Wellness programs
- Employee recognition program
- A variety of professional development opportunities
- Inclusive culture focused on people, customers and innovation
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
market analysisproduct positioninggo-to-market strategycontent developmentcompetitive landscape intelligencemarketing programsuser acquisition strategiesengagement strategiesB2B marketingmarket research
Soft skills
organizational skillsmulti-taskingprioritizationdelegationwriting skillspresentation skillsattention to detailstorytellingadaptabilityleadership
Certifications
Bachelor’s degree in marketingBachelor’s degree in advertisingBachelor’s degree in communications