Instacart

Yield Management & Strategy Manager II

Instacart

full-time

Posted on:

Location Type: Remote

Location: Canada

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Salary

💰 CA$123,000 - CA$130,000 per year

Tech Stack

About the role

  • Own monthly incentive pacing and reporting, including: pipeline & budget pacing
  • Partner with Marketing to align on iROAS guidelines, budget pacing insights, and exception approvals, which help inform the incentive program(s) managed
  • Quarterly and product-level allocation planning for the annual incentive budget
  • Build, maintain, and automate dashboards and documentation used by Sales, Marketing, and leadership to track incentive utilization and performance.
  • Evaluate and manage yield exceptions, ensuring alignment with Marketing on audience, creative, and structural approvals.
  • Create and enforce internal pricing policies and ensure consistent yield governance across all cases.
  • Develop and refine pricing frameworks for Off-Platform (OP) partnerships, including TikTok, Pinterest, Google, and The Trade Desk.
  • Collaborate with Product, Product Marketing & Strategy teams to package and price new offerings or capabilities
  • Provide strategic input on growing AV/JBP value proposition across both on- and off-platform products

Requirements

  • 6–8+ years in yield management, monetization strategy, pricing, marketplace operations, or digital advertising analytics.
  • Expert in data analysis and tools (Tableau, Excel); ability to self-serve large datasets.
  • Strong understanding of performance advertising metrics (ROAS, iROAS, CPA, LTV), incentives, discounting logic, and auction dynamics.
  • Proven ability to influence senior stakeholders across Marketing, Product, and Sales.
  • Strong communication skills, especially in high-visibility forums like WBRs and GTM syncs.
  • Experience building scalable processes and cross-functional workflows.
  • Working knowledge of Salesforce system (preferred)
  • Experience with off-platform partnerships (e.g., TikTok, Pinterest, Google, TTD) (preferred)
  • Prior work designing pricing models for managed service offerings or revenue-share ecosystems (preferred)
  • Understanding of Salesforce workflows, exception case management, and GTM processes (preferred)
  • Familiarity with marketplace economics and incentive optimization (preferred)
Benefits
  • Flexible work arrangements
  • New hire equity grant
  • Annual refresh grants
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
yield managementmonetization strategypricingdigital advertising analyticsdata analysisperformance advertising metricsincentivesdiscounting logicauction dynamicspricing models
Soft Skills
influence senior stakeholdersstrong communication skillsbuilding scalable processescross-functional workflows