Instacart

Digital Media, Ads & Marketing Counsel

Instacart

full-time

Posted on:

Location Type: Remote

Location: CaliforniaConnecticutUnited States

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Salary

💰 $193,000 - $244,000 per year

About the role

  • Serve as a trusted legal advisor to both the Ads and Marketing teams, supporting strategic initiatives, campaigns, product innovations, and launches.
  • Provide proactive, pragmatic legal advice on a range of matters, including commercial terms, business operations, consumer protection, advertising compliance, IP (including trademark, copyright, and right of publicity clearance and counseling), privacy, and digital content strategy.
  • Draft, negotiate, and implement commercial agreements, including advertising platform agreements, publisher contracts, influencer, talent and sponsorship deals, and media buying terms.
  • Monitor and interpret relevant legal and regulatory developments affecting marketing, retail media, advertising platforms, and e-commerce.
  • Partner with Product, Compliance, Data Privacy, Brand, and Engineering to ensure legal considerations are embedded in the planning stages.

Requirements

  • J.D. from a top-tier law school and active membership in at least one state bar (California preferred).
  • 5+ years of relevant legal experience, with a strong emphasis in advertising and marketing law.
  • At least 3+ years supporting or advising businesses on digital advertising platforms, marketing programs, or retail media networks.
  • Direct experience providing legal support to a high-performing sales team and/or an innovative, fast-paced marketing organization.
  • Proven ability to counsel on new product launches and marketing activations, including pre-launch review and cross-functional collaboration.
  • Strong command of advertising, intellectual property, privacy, and consumer protection law.
  • Demonstrated experience managing partner negotiations and handling contracts from inception to execution.
  • Excellent written and verbal communication skills, with the ability to simplify legal complexity for a wide audience.
Benefits
  • Instacart provides highly market-competitive compensation and benefits in each location where our employees work.
  • Remote work options.
  • New hire equity grant and annual refresh grants.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
J.D.advertising lawmarketing lawintellectual property lawprivacy lawconsumer protection lawcontract negotiationcommercial agreementsdigital advertising platformsregulatory compliance
Soft Skills
communication skillscollaborationadvisory skillsproblem-solvingnegotiation skillsstrategic thinkinglegal analysiscross-functional teamworksimplifying legal complexityproactive legal advice
Certifications
active membership in state bar