Insense | TikTok & Meta Partner

Product Marketing Manager

Insense | TikTok & Meta Partner

full-time

Posted on:

Location Type: Remote

Location: Poland

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About the role

  • Build the Foundation: Audience, Positioning, Messaging Own the core positioning and messaging for Insense and key product areas.
  • Lead Product & Feature Go-to-Market (GTM) Own the GTM strategy for new features and releases : target segments, key messages, narrative, channels, and timelines.
  • Drive Feature Adoption & Product Communication Make sure users and prospects know about, understand, and use what we build.
  • Customer & Market Insight Run customer interviews, surveys, and win/loss analyses to uncover pains, triggers, and language.
  • Sales & CX Enablement Create and maintain sales and CX enablement assets : decks, one-pagers, feature overviews, competitive battlecards.
  • Partner with Growth on Pricing & PLG Collaborate with the Growth Product Manager (Engine) on pricing, packaging, and PLG experiments.

Requirements

  • Professional spoken and written English.
  • 3–6+ years in Product Marketing or a closely related role in B2B SaaS or marketplaces
  • Strong storytelling and copywriting skills; you can turn product into clear, compelling narratives across web, in-app, and decks
  • Proven experience in feature or product launches and driving adoption , not just awareness
  • Comfortable using data (adoption, usage, funnel metrics) to inform priorities and measure impact
  • Skilled at working cross-functionally with Product, Marketing, Sales, and CX
  • Organized, proactive, and comfortable being the first dedicated PMM/Foundation on the team
  • Experience in influencer marketing, UGC, or AdTech/MarTech .
  • Exposure to PLG or self-serve SaaS .
Benefits
  • Forever remote role
  • Work from anywhere role
  • Competitive salary in USD commensurate with your experience and location
  • + 15 days off + US holidays
  • Team retreats (Sneak peak: we like LATAM beaches😌)
  • International exposure to global clients and employees in AMER + EMEA
  • Opportunities for career growth
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
product marketingfeature launchesdata analysiscopywritingstorytellingcustomer interviewssurveyswin/loss analysespricing strategyproduct-led growth
Soft Skills
communicationorganizationalproactivecross-functional collaborationcustomer insightnarrative developmentfeature adoptionsales enablementmarket insightcompetitive analysis