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Marketing

• Execute go-to-market campaigns across events, email, web, SEO, and LinkedIn
• Own end-to-end execution of assigned campaigns, especially events
• Manage campaign logistics including lists, invites, reminders, and follow-up
• Support outbound and follow-up efforts tied to campaign and event leads
• Help run creative programs such as direct mail and gifting
• Track and maintain lead data and follow-up in Salesforce and email tools
• Partner with Sales to ensure timely and high-quality lead follow-up
• Monitor engagement and conversion signals and summarize learnings
• Document campaign processes and best practices

Marketing Specialist