Market Development Manager
Ingevity
full-time
Posted on:
Location Type: Remote
Location: Texas • United States
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About the role
- Develop and execute a strategy to advance Ingevity Pavement Technologies to road owners and stakeholders.
- Collaborate and align on strategy execution/deployment with Evotherm Technical Marketing Managers.
- Collaborate with State Departments of Transportation (DOTs) and local government agencies to educate, train and develop specifications.
- Collaborate with Ingevity Government Relations team on initiatives.
- Partner with industry associations and key customers to facilitate specification discussions.
- Promote the advancement of Ingevity Pavement Technologies through marketing, training, and education initiatives at conferences, tradeshows, and industry meetings.
- Organize and lead educational seminars/webinars to increase awareness and understanding of WMA technology.
- Collaborate with the technical team to initiate and oversee research projects that support technology adoption.
- Assist technical team with deployment of technical innovations related to WMA.
- Develop impactful marketing materials and presentations to encourage widespread WMA adoption.
- Work with the sales team to plan and execute WMA field demonstrations.
- Generate sales leads for technical sales team.
Requirements
- Bachelor’s degree in Civil Engineering, Materials Science, Environmental Science, or a related field is required.
- 5+ years of experience in asphalt pavement technology, sustainability initiatives, or transportation infrastructure is required.
- Strong knowledge of chemical warm mix additives.
- Demonstrated experience in developing strategies and implementing industry specifications.
- Experience with writing technical specifications.
- Excellent communication and presentation skills, with the ability to educate and influence diverse stakeholders.
- Proven ability to collaborate with technical teams, industry associations, and government agencies.
- Strong project management skills, with experience in organizing events and field demonstrations.
- Familiarity with regulatory agency processes and requirements.
- Experience in marketing or business development within the construction or materials industry.
- Technical knowledge of asphalt and recycling technologies.
Benefits
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Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
asphalt pavement technologychemical warm mix additivestechnical specifications writingproject managementWMA technologysustainability initiativesrecycling technologiesmarketing materials developmentfield demonstrationsresearch project oversight
Soft Skills
communication skillspresentation skillscollaborationinfluencing stakeholdersevent organizationeducational trainingstrategic developmentteamworkleadershipproblem-solving
Certifications
Bachelor’s degree in Civil EngineeringBachelor’s degree in Materials ScienceBachelor’s degree in Environmental Science