Informa

Commercial Marketing Manager – 1 year Contract

Informa

contract

Posted on:

Location Type: Remote

Location: Saudi Arabia

Visit company website

Explore more

✨ AI Apply
Apply

About the role

  • Deliver marketing campaigns on time, within deadline and at a consistently high standard.
  • Support the marketing team to contribute 5-15% of total revenue (event-depending) through MQL generation and nurture.
  • Use our tech stack to build automations, segment data, and report insights that highlight what’s working (and what isn’t).
  • Lead on the execution of multi-channel campaigns (email, content, digital, automation).
  • Build audience segments and automations in CRM (Salesforce, Eloqua, or equivalent).
  • Collaborate with the brand, attendee marketing, and sales teams to align marketing activity with pipeline goals.
  • Report on campaign performance and provide insight-based recommendations for optimisation.
  • Apply AI tools (like ChatGPT) to speed up content production and streamline repetitive tasks.
  • Identify trends and opportunities for repurposing campaign assets across the portfolio.
  • Support development of future marketing strategies based on campaign analysis and commercial performance.

Requirements

  • Proven B2B marketing experience (events, SaaS, or demand generation preferred).
  • Expert-level experience with CRM systems and marketing automation, platform flexible but you must understand the fundamentals (segmentation, lead scoring, nurture flows).
  • Data-savvy and insight-driven, you track what’s working and aren’t afraid to pivot.
  • Hands-on campaign executor who’s comfortable working in a fast-paced, deadline-driven team.
  • Confident in copywriting, building emails, and planning out campaign timelines.
  • Collaborative and curious, someone who actively spots ways to improve cross-team workflows.
  • AI-aware, you know how to use ChatGPT and other AI tools to improve productivity and output.
Benefits
  • Health insurance
  • Flexible work arrangements
  • Professional development opportunities
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
B2B marketingCRM systemsmarketing automationsegmentationlead scoringnurture flowscopywritingcampaign executiondata analysiscampaign performance reporting
Soft Skills
collaborationcuriosityadaptabilityinsight-drivendeadline managementcommunicationproblem-solvingcreativityteamworkinitiative