indie.io

Social Media Manager

indie.io

contract

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $55,000 - $70,000 per year

About the role

  • Own and execute indie.io's social media strategy across platforms
  • Develop a cohesive brand voice that balances our publisher identity with the unique tone of individual games
  • Plan and maintain a rolling social content calendar across a large, active catalog
  • Track performance metrics (reach, engagement, growth, click-throughs) across platforms
  • Promote multiple games concurrently across different lifecycle stages (announcement, launch, updates, discounts, long-tail support)
  • Work closely with Marketing Managers and our in-house Creative teams to align messaging, beats, content production, and timing
  • Identify scalable ways to spotlight games across multiple beats
  • Maintain relationships with indie.io developers, cross-promoting their content and providing guidance on content strategies
  • Engage with players, developers, and fans in comments, replies, DMs, and community spaces
  • Act as a light-touch community manager: surfacing feedback, flagging sentiment shifts, and escalating issues when needed
  • Help set expectations and best practices for developer-facing social and community interactions
  • Ideate, write, and publish platform-native content (including short-form video concepts, memes, threads, and reactive posts)
  • Stay current on gaming, internet, and platform trends
  • Collaborate with internal designers, editors, and video teams to scale content production efficiently

Requirements

  • 3–4 years of experience in social media and/or community management
  • Strong understanding of, and passion for, gaming culture, indie games, and player communities
  • Proven experience managing multiple brands, products, or content streams at once
  • Excellent written communication skills and sharp content judgment
  • Comfort working independently and making decisions in a fast-moving environment
  • Experience collaborating cross-functionally with marketing, creative, and product teams
  • Experience utilizing social media management & intelligence platforms
  • Familiarity with Discord moderation and community tools is a plus
  • Experience coordinating with content creators or influencer teams is not required, but a plus.
Benefits
  • Flexible work arrangements
  • Professional development opportunities
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
social media strategycontent calendar managementperformance metrics trackingcontent productioncommunity managementcontent writingvideo content creationbrand voice developmentcross-promotiongaming culture knowledge
Soft Skills
written communicationcontent judgmentindependent decision-makingcollaborationrelationship managementcreativityadaptabilitycommunity engagementproblem-solvingstrategic thinking