Product Marketing Manager
INDG | Grip
full-time
Posted on:
Location Type: Remote
Location: Netherlands
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About the role
- Develop unique positioning, value propositions, and messaging that align with each of our buyer personas
- Introduce new features, releases, and integrations with launch plans designed to capture and maintain the interest of our target audience
- Keep abreast of the market and competitive landscape and train the GTM team to effectively position our product
- Create internal content, documentation, and training materials to ensure the Sales team is thoroughly prepared for any potential questions from buyers
- Produce engaging, easy-to-understand, and inspiring product-focused content for each launch, including landing pages, blog posts, and webinars, to educate our audience
- Foster strong working relationships across Product, Vertical Leads, Customer Success, and Sales teams
Requirements
- 5-7 years of marketing experience at B2B SaaS companies, with at least 3+ years in product marketing
- Want to build something from the ground up
- Ready to become one of the new faces of the product and brand
- A natural storyteller and an even better writer
- Gets excited about market evolvements and knows how to channel this
Benefits
- Fully embrace remote work
- Focus on developing and utilizing technology to create beautiful images and videos
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
product marketingcontent creationvalue proposition developmentmarket analysislaunch planningdocumentationtraining material developmentcopywritingB2B marketingSaaS marketing
Soft skills
storytellingcommunicationrelationship buildingteam collaborationcreativityadaptabilityorganizational skillsanalytical thinkingproblem-solvingenthusiasm