Performance Marketing

• Campaign management: Plan, set up, and manage paid search campaigns across Google Ads, Microsoft Advertising and other platforms (Search, Shopping, Display).
• Keyword strategy: Conduct ongoing keyword research and optimization to maximize campaign reach and relevance.
• Performance analysis: Monitor KPIs and campaign performance, providing actionable insights to improve ROI and achieve client goals.
• Budget optimization: Manage and optimize campaign budgets to deliver cost efficiency and performance.
• A/B testing & optimization: Test ad copy, bidding strategies, and landing pages to continuously improve campaign outcomes.
• Client communication: Act as a reliable partner for clients, providing regular updates, transparent reporting, and strategic recommendations.
• Market & competitor analysis: Stay up to date with digital advertising trends, platforms, and competitors to identify growth opportunities.
• Collaboration: Work closely with SEO, account management, and cross-functional teams to deliver integrated digital marketing solutions.

Paid Search Specialist

Paid Media Manager – m/f/d

Team Lead, Demand Generation

Google Ads und Tracking Experte – Hybrid

Google Ads and Tracking Expert – m/f/d