
Senior Influencer Manager
inBeat Agency
full-time
Posted on:
Location Type: Remote
Location: Canada
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Job Level
About the role
- Develop influencer and content strategies tailored to client objectives, defining formats, creator profiles, and creative direction that drive performance.
- Lead the full influencer campaign lifecycle from brief to launch, optimization, and results analysis across multiple accounts.
- Serve as the day-to-day point of contact for assigned accounts, guiding clients through strategy, creator selection, and execution.
- Lead creator discovery and shortlisting, combining strategic rationale (reach, engagement, conversion potential, pricing) with hands-on relationship building.
- Own influencer content approvals, ensuring quality, compliance, and brand alignment before launch.
- Continuously optimize creator mix, formats, and execution to deliver against awareness, traffic, and conversion goals.
- Set up and maintain creator-related Airtable tabs for your accounts, ensuring creator data, rates, deliverables, and rationale are accurate and client-ready.
- Guide and oversee Mid-level and Junior Influencer Managers on some accounts without formal people management responsibility and direct reports.
- Work closely with the Head of Influencer Marketing and leadership team to help shape best practices for influencer execution
- Proactively surface risks, blockers, and trade-offs early, clearly documenting decisions and recommendations for both clients and internal teams.
Requirements
- 4+ years in influencer marketing with proven track record of delivering successful influencer campaigns
- Ability to translate client briefs into influencer strategies, creative direction, and execution plans
- Strong instincts for content formats, creator-brand fit, and what converts across platforms
- Comfortable working in structured systems (Airtable, Notion, ClickUp or similar) and maintaining clean workflows
- Confident, clear communicator with senior stakeholders, especially US-based clients. Fluent English is a must
- Able to guide and review work from Mid-level and Junior IMs while remaining hands-on in execution
Benefits
- Fast-growing agency with tier-one clients
- Culture built on autonomy, transparency, and high performance
- Remote-first, async-friendly team
- Real ownership over campaigns and outcomes
- No micro management
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
influencer marketingcampaign managementcontent strategycreator selectionperformance analysisoptimizationcreative directiondata managementexecution plansconversion strategies
Soft Skills
communicationrelationship buildingstrategic thinkingproblem-solvingleadershipcollaborationclient managementadaptabilitydecision-makingmentoring