IMPLAN

Content Manager

• Develop and execute a content strategy aligned to business goals, buyer journeys, and pipeline targets.
• Translate product capabilities, customer outcomes, and market insights into clear value narratives.
• Identify, prioritize, and apply keyword and SEO best practices across content to improve discoverability, engagement, and demand impact.
• Proactively identify content opportunities based on product updates, customer trends, and market needs.
• Transform customer stories, case studies, and real-world use cases into multi-channel campaign strategies.

Demand Content Strategist

Account Manager

• Own a list of named enterprise accounts with a mandate to acquire new customers.
• Develop and execute strategic account-based plans to identify key stakeholders, understand business priorities, and create entry points.
• Lead all aspects of the sales cycle—from outbound prospecting and discovery to proposal development and contract negotiation.
• Collaborate with Marketing, SDRs, and Product teams to tailor messaging and solutions to specific account needs.
• Maintain accurate pipeline and forecasting data in CRM systems; regularly report on progress toward acquisition targets.

Strategic Account Manager

Business Development Rep

• Identify and prioritize high-value target accounts within IMPLAN’s key verticals using data-driven research and market insights.
• Develop and execute multi-channel outbound prospecting strategies to engage decision-makers and influencers at strategic accounts.
• Build and nurture strong relationships with executives and stakeholders to understand their objectives and align IMPLAN’s solutions to their needs.
• Qualify prospects thoroughly to ensure alignment with IMPLAN’s ideal customer profile and revenue objectives.
• Schedule and complete discovery meetings with target accounts to generate qualified pipeline opportunities.
• Collaborate closely with marketing, sales, and leadership teams to align messaging, outreach sequences, and go-to-market strategies.
• Maintain accurate and timely records of all account activities, opportunities, and progress within HubSpot and related tools.
• Leverage account-based marketing campaigns, LinkedIn Sales Navigator, ConnectAndSell, and personalized outreach to drive engagement.
• Monitor pipeline metrics and conversion rates, and adjust strategies to consistently meet or exceed monthly and quarterly goals.
• Provide feedback on prospect messaging, market trends, and competitive intelligence to enhance overall go-to-market execution.
• Represent IMPLAN professionally and knowledgeably at industry events, webinars, and meetings to expand brand awareness and credibility.
• Uphold a sense of urgency, accountability, and continuous improvement to drive revenue growth and team success.

Strategic Account Development Manager

Frontend Engineer

• Collaborate with members of our development and product team to create and implement features for web-based economic impact analysis software
• Participate in architectural planning and code reviews
• Front-end programming, interfacing with API's to access business logic and database layers
• AI/LLM agent development and prompt engineering

Demand Content Strategist

Strategic Account Manager

Strategic Account Development Manager

Front End Developer