Immersive Labs

Marketing

• Define and execute region-specific marketing strategies for the US region
• Plan & host both in-person and virtual events, including webinars, executive round tables, lunch & learns, trade shows and partner events
• Support the US region by partnering with the sales team and business development team to enable them in the field
• Travel to some events to provide in-person support when needed
• Work closely with the Senior Director of Global Revenue Marketing on regionalizing events and messaging
• Capture and share feedback to the product team on what is and isn’t working in each region
• Assist with writing promotional copy
• Build and execute field marketing campaigns to create net-new sales opportunities, accelerate growth, and increase brand awareness and lead generation in the US region

Senior Field Marketing Manager