Immerse Education

Marketing

• Map and manage the full customer lifecycle from lead capture → scoring → nurture → handoff → conversion
• Define and enforce clear stage definitions, SLAs, and data standards
• Maintain high-quality, accurate data across HubSpot and Salesforce
• Build and optimise HubSpot workflows for nurturing, reactivation, and post-event campaigns
• Develop advanced segmentation and scoring logic based on engagement, geography, subject, and intent
• Work with web and digital teams to optimise landing pages, forms, and conversion flows
• Build clear dashboards showing funnel performance, time-to-response, and conversion by source

Marketing Manager

Operations

• Design, optimise, and own the marketing and admissions funnel
• Map and manage the full customer lifecycle from lead capture to conversion
• Maintain high-quality, accurate data across HubSpot and Salesforce
• Build and optimise HubSpot workflows for nurturing and reactivation
• Develop advanced segmentation and scoring logic based on engagement and intent
• Work with web and digital teams to optimise landing pages and conversion flows
• Build dashboards showing funnel performance and translate data into actionable insights

Marketing Manager

Commercial Operations Manager