Imbibe

Business Development Rep

• Conduct in-depth market research to identify and prioritize potential customers, marketing, and industry trends.
• Manage and maintain CRM data integrity, ensuring accurate records of leads, contacts, and prospective activity.
• Identify and qualify new business opportunities aligned with Imbibe’s strategic goals and product capabilities.
• Assess and quality inbound marketing-generated leads by initiating contact via email and phone, with the goal of securing first-stage sales meetings.
• Support Sr. Business Development Managers and Sales Leadership in early-stage opportunity development and handoff.
• Develop prospecting lists and collaborate with marketing on targeted campaign execution.
• Prepare briefs, meeting prep materials, and summaries to support business development team planning and prospective engagement.
• Track and report on key performance indicators including outreach activity, lead conversion, and CRM compliance.
• Participate in industry trade shows and conferences.
• Ensure compliance with all company policies and procedures.