Imagination

Global PR and Marketing Manager – Maternity Cover

Imagination

contract

Posted on:

Location Type: Hybrid

Location: London • United Kingdom

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About the role

  • Manage and lead the global marketing department, including direct reports: Global Digital Marketing Manager and Global Marketing & PR Executive.
  • Act as the primary liaison for marketing across multiple global studios, fostering engagement and alignment across regions.
  • Lead the global marketing strategy, acting as a figurehead and driving team performance.
  • Manage the global marketing calendar, ensuring balanced representation across regions and bring structure, clarity, and consistency to global marketing operations.
  • Guide strategic PR relationships, overseeing all press releases, thought leadership, and comment opportunities.
  • Act as the primary point of contact for all external PR relationships, ensuring alignment across agencies, markets, and internal stakeholders.
  • Oversee and manage relationships with all external partners, driving collaboration.
  • Approve all external communications across multiple channels (inc monthly global newsletter) and collaborate with stakeholders on key agency news, ensuring all published content meets brand standards and quality expectations.
  • Support in gathering case studies, project imagery, and news from local markets to support global content.
  • Drive the strategy for the FYI content series, partnering with internal stakeholders to develop ideas, identify speakers, and oversee events that support thought leadership goals.
  • Lead and shape the global strategy for awards and events, ensuring alignment with the company’s vision and objectives.
  • Oversee and guide the strategic direction of global LinkedIn, Instagram, Facebook, and website content, maintaining tone of voice, visual identity, and brand guidelines.
  • Edit and refine copy, imagery, and video submitted by local teams.
  • Oversee the corporate website, including case studies, news updates, and SEO best practices.
  • Maintain knowledge-sharing platforms to ensure best practices and outstanding work circulate across offices.
  • Monitor and oversee analytics, identify engagement trends, and refine strategies to maximise global reach.
  • Act as the main point of contact for all marketing queries across the organisation and uphold a consistent, credible, and inspiring global brand presence.

Requirements

  • Proven experience in marketing within agencies, with previous hands-on PR experience.
  • Working with international teams and managing projects across multiple regions and deadlines.
  • Senior-level B2B marketing experience with a track record as a brand guardian and editor.
  • Previous team management experience.
  • Exceptional copywriting, editing, and content quality management skills.
  • Proficiency in social media management (LinkedIn, Instagram) and CMS platforms is preferable.
  • Highly organised, proactive, and solutions-focused, with a strong attention to detail.
  • Excellent communication and collaboration skills, with the confidence to work with senior stakeholders and multiple teams.
Benefits
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Applicant Tracking System Keywords

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Hard Skills & Tools
marketing strategypublic relationscopywritingeditingcontent quality managementsocial media managementSEO best practicesanalytics monitoringproject managementbrand management
Soft Skills
leadershipcommunicationcollaborationorganisationproactivityattention to detailsolutions-focusedteam managementengagementcreativity