Huckleberry Labs

Creative Director

Huckleberry Labs

full-time

Posted on:

Location Type: Remote

Location: CaliforniaIllinoisUnited States

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Salary

💰 $160,000 - $195,000 per year

Job Level

About the role

  • Act as the ultimate steward of Huckleberry’s visual and narrative identity. Ensure our brand strategy is consistently expressed across all external touchpoints.
  • Lead the conceptual development of brand-led marketing campaigns. Translate marketing objectives into compelling visual stories that build trust and emotional resonance.
  • Architect and oversee the evolution of our brand identity. You will define the North Star for Huckleberry’s future look and feel, guiding the team through its implementation.
  • Provide high-level direction to the Senior Designer and external partners. Review work not just for aesthetic quality, but for strategic alignment with our brand mission.
  • Collaborate directly with Brand Marketing, Product, and Executive leadership to ensure the brand vision supports business goals and product innovation.
  • Own how the brand is perceived externally, ensuring our ethos is felt in every campaign, partnership, and piece of content.

Requirements

  • 10+ years of professional design and creative experience, with at least 4+ years in a creative leadership or art direction role.
  • Proven track record of strategic brand building at a high-growth tech company, mobile app, or consumer-facing brand.
  • A portfolio that shines with storytelling. You should demonstrate an ability to build comprehensive brand systems and lead multi-channel campaigns that move the needle.
  • Strategic Mindset: You don't just "make things look good"—you understand how design drives business results and user trust.
  • Exceptional Communication: Ability to articulate creative decisions to non-creative stakeholders and inspire the team around a shared vision.
  • Expertise in Brand Architecture: Deep understanding of how to evolve a brand identity in a way that remains scalable and culturally relevant.
  • Collaborative Spirit: Experience working in a fast-paced, remote startup environment where cross-functional alignment is key to success.
Benefits
  • Equity
  • Unlimited PTO
  • Health
  • Vision
  • Dental
  • Paid parental leave for primary and secondary caregiver
  • 401k match
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
brand strategyvisual storytellingbrand identity developmentcreative leadershipart directionmulti-channel campaignsbrand architecturedesign systems
Soft Skills
strategic mindsetexceptional communicationcollaborative spirit