HubSpot

Principal UX Researcher, Growth

HubSpot

full-time

Posted on:

Origin:  • 🇺🇸 United States

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Salary

💰 $210,000 - $336,000 per year

Job Level

Lead

Tech Stack

Go

About the role

  • Identify, design, and conduct high-impact research on customer experiences that drive growth across every touchpoint in a customer’s lifecycle.
  • Analyze large datasets to identify patterns in customer behavior, particularly around activation, free-to-paid conversion, time-to-value, and early lifecycle retention.
  • Partner directly with the Product Leadership Team as a trusted strategic advisor and voice of customer expert for key Growth workstreams.
  • Guide and influence stakeholders across the organization by effectively communicating research insights and recommendations through written reports, presentations, data visualizations, and conversations.
  • Mentor and advise fellow UX researchers through regular feedback sessions, work reviews, and collaborative projects.
  • Collaborate with other researchers across HubSpot to raise the bar for research and align on best practices.

Requirements

  • Extensive experience: 7+ years of experience in UX research.
  • Deep mixed methods expertise: Expert knowledge of mixed research methods including survey science, questionnaire design, sampling techniques, and statistical analysis.
  • Strong analytical skills: Ability to analyze large datasets, identify key insights, and draw meaningful conclusions.
  • Excellent communication skills: A skilled communicator with the ability to translate complex research and data into compelling, clear, and concise narratives for both technical and non-technical audiences, including executive leadership.
  • Executive presence: Track record of earning credibility with senior leadership through consistent delivery of actionable insights and serving as a trusted thought partner.
  • Business acumen: Ability to understand and orient your work to align with and advance company-wide priorities.
  • Strategic autonomy: Highly autonomous and proactive, with exceptional judgment in prioritizing research questions and demonstrated ability to operate independently while managing multiple projects simultaneously.
  • Growth mindset: A passion for learning, feedback, and continuous improvement, with a demonstrated ability to adapt to new challenges and technologies.
  • Collaborative spirit: A strong team player with excellent interpersonal and collaboration skills.
  • Education: Master's degree or Ph.D. in a relevant field (e.g., Human-Computer Interaction, Psychology, Statistics, Sociology) preferred.
  • Culture Champion: Someone who is aligned with our HEART values, including high self-awareness and a strong ownership mentality.
  • Nice to have: Growth domain expertise, including understanding of product usage and conversion metrics, freemium business models, product-led growth (PLG) strategies, and small business customer needs.