Business Development Manager
HP
full-time
Posted on:
Location Type: Office
Location: Sant Cugat del Valles • Spain
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About the role
- Lead the creation and execution of 4P strategy (Product, Price, Place, Promotion) tailored to local market dynamics.
- Ensure product readiness and drive performance through targeted execution and sales enablement.
- Build and align the 4P plan across direct and indirect retail channels within the country, ensuring coverage and consistency.
- Define product positioning, promotional strategy, and pricing architecture tailored to local market conditions, competitive landscape, and each route-to-market.
- Collaborate with regional and global category, marketing, and channel teams to ensure alignment with broader business goals.
- Ensure product readiness for launch execution of ARM-based Consumer products in the country.
- Define performance targets by route-to-market and strategic partners, ensuring alignment with business objectives and execution capabilities.
Requirements
- Four-year or Graduate Degree in Business Administration, Marketing, or any other related discipline or commensurate work experience or demonstrated competence.
- Typically has 7+ years of work experience, preferably in business development, sales, marketing, product marketing, product design, or a related field.
- PC Industry Knowledge: A deep understanding of the Consumer PC industry, including market trends, emerging technologies, and consumer segments.
- Collaboration & Communication: Excellent collaboration and communication skills to work effectively with cross-functional teams, such as product development, sales, and creative, to ensure seamless execution of marketing initiatives and drive business results.
- Project Management: Strong project management skills to effectively coordinate and prioritize multiple marketing initiatives, ensuring timely execution and successful campaign implementation.
- Marketing Strategy: Proficiency in developing comprehensive marketing strategies tailored specifically to the market, considering product positioning, target audience, and competitive analysis.
- Analytical Skills: Strong analytical abilities to gather and interpret market data, consumer insights, and performance metrics to inform strategic decision-making and optimize sales and marketing campaigns.
- Language: Professional fluency in Spanish and/or French.
Benefits
- Equal Opportunity Employer (EEO) - HP, Inc. provides equal employment opportunity to all employees and prospective employees, without regard to race, color, religion, sex, national origin, ancestry, citizenship, sexual orientation, age, disability, or status as a protected veteran, marital status, familial status, physical or mental disability, medical condition, pregnancy, genetic predisposition or carrier status, uniformed service status, political affiliation or any other characteristic protected by applicable national, federal, state, and local law(s).
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
marketing strategyproject managementanalytical skillsproduct positioningpricing architecturesales enablementperformance metricsconsumer insightsmarket trendsemerging technologies
Soft Skills
collaborationcommunication
Certifications
Graduate Degree in Business AdministrationGraduate Degree in Marketing