
Marketing Operations Manager
Host Analytics Inc
full-time
Posted on:
Location Type: Remote
Location: United States
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Salary
💰 $75,000 - $90,000 per year
About the role
- Partner with internal stakeholders to drive campaign execution from requirements through designing, building, testing, delivering, and measuring
- Help maintain documentation for workflows and processes and continuously educate others on marketing processes & SLAs, data definitions, and lead workflows
- Leverage firmographic and behavioral segmentation to drive efficient and effective campaign targeting
- Maintain reporting mechanisms across key GTM metrics such as lead and pipeline volume, conversion rates, and velocity
- Perform recurring audits against core data source systems to ensure data integrity
- Build, optimize, and maintain marketing operations processes for increased program effectiveness
- QA system issues to ensure technical accuracy and adherence to best practices
Requirements
- 2+ years of experience using Salesforce
- Strong problem-solving skills
- Ability to analyze marketing data to identify areas for improvement and provide input on how to optimize our current marketing automation processes and architecture
- Experience integrating and building tools into an existing tech stack
- Ability to work independently, prioritize, and get things done
- General understanding of marketing metrics
Benefits
- 2 Volunteer days,
- Birthday PTO, and quarterly company Wellness Days
- 3 months supply of diapers and meal deliveries for the first month of your Maternity/Paternity leave
- Annual Planful Palooza, our in-person, company-wide culture kickoff held in cities like San Diego, Denver, and most recently - Palm Desert, California!
- Team-specific offsites in cities like New York, Sonoma, or our brand new HQ based in downtown San Francisco
- Office hubs in San Francisco, Toronto, and London. We also offer benefits such as home office setup, and monthly wifi and cell phone reimbursements for all employees, in-office or remote.
- Company-wide Mentorship program with Executive sponsorship of CFO and Manager-specific monthly training programs
- Employee Resource Groups such as Women of Planful, Parents of Planful, and many more. We encourage our teammates to bring their authentic selves to the team, and have full support in creating new ERGs & communities along the way
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Salesforcemarketing automationdata analysiscampaign executiondata integrityreporting mechanismslead workflowsprogram effectivenessauditssegmentation
Soft Skills
problem-solvingindependenceprioritizationcommunicationcollaborationeducationanalytical thinkingattention to detailadaptabilitytime management