Host Analytics Inc

Sales Development Rep

• Global SDR pipeline creation targets, held to quality metrics, not just meeting volume
• Development of three SDR managers (two in seat, one hire in H1)
• Execution of the allbound model: inbound qualification, outbound targeting, and ABM plays integrated across all three motions
• SDR compensation model ownership, quarterly calibration against quality-first comp design
• Cross-functional partnership with Demand Gen, ABM, Field Marketing, RevOps, and Sales leadership
• Pipeline health reporting to CMO and CRO on a cadenced basis

VP of Sales Development

• Hire, manage and mentor a rapidly growing SDR team--drive processes that scale.
• Oversee lead generation: outbound prospecting, trade shows and other functions.
• Discover, improve and execute new approaches to reach our audience, including events and shows, campaigns, referrals, collateral and case studies.
• Employ a consultative approach in assessing clients’ needs and developing an understanding of the challenges faced by their business.

Sales Development Manager

Marketing Operations

• Partner with internal stakeholders to drive campaign execution from requirements through designing, building, testing, delivering, and measuring
• Help maintain documentation for workflows and processes and continuously educate others on marketing processes & SLAs, data definitions, and lead workflows
• Leverage firmographic and behavioral segmentation to drive efficient and effective campaign targeting
• Maintain reporting mechanisms across key GTM metrics such as lead and pipeline volume, conversion rates, and velocity
• Perform recurring audits against core data source systems to ensure data integrity
• Build, optimize, and maintain marketing operations processes for increased program effectiveness
• QA system issues to ensure technical accuracy and adherence to best practices

Marketing Operations Manager

• Execute on outbound activities using the Planful tech stack
• Conduct discussions with prospects to identify and qualify opportunities
• Understand finance users’ pain points, gather requirements, and correlate business value to customer needs
• Partner with Account Executives to strategize your outbound approach
• Gain an understanding of the FPM industry and the value our solutions provide customers
• Achieve quarterly quota
• Provide the Account Executive team with detailed call notes
• Update and maintain customer information in Salesforce.com

Sales Development Representative

Manager

• Manage the entirety of renewals process, including negotiation and ownership of commercial contracts
• Collaborate with Sales to identify risks and ensure timely renewals
• Analyze usage patterns and customer health metrics to preempt churn risks
• Engage proactively with customers ahead of renewal dates to assess satisfaction, resolve issues, and identify opportunities for growth
• Maintain accurate renewal forecasts using tools like Salesforce and Clari
• Consistently exceed quarterly and annual retention goals

VP of Sales Development

Sales Development Manager

Marketing Operations Manager

Sales Development Representative

Renewals Manager