
Content Strategist – 3 Month Contract
Horizontal Digital
contract
Posted on:
Location Type: Remote
Location: United Kingdom
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Tech Stack
About the role
- Shape and lead enterprise-wide content strategies that support business goals and user needs
- Build governance frameworks to ensure quality, consistency, and accountability
- Define KPIs to measure performance and drive continuous improvement
- Champion innovation in how content is created, managed, and delivered
- Lead workshops and discovery sessions with clients to help identify and define content needs, priorities, and roles
- Embed SEO thinking into content strategy - aligning structure, metadata, and messaging with search intent and discoverability goals
- Help clients navigate the shift to composable and headless content architecture
- Design workflows that make content easier to create, approve, and publish
- Set up rights and permission structures that support secure collaboration
- Develop strategies for publishing content across global platforms and channels
- Establish content lifecycle practices—from creation to archival
- Map current vs future-state content operations and help shape practical roadmaps for change
- Create scalable taxonomy structures aligned with business and customer needs
- Build metadata frameworks that power discovery and personalisation
- Define best practices for how content is stored, organised, and managed
- Support localisation through smart multi-language architecture
- Work closely with UX to ensure IA reflects real-world user journeys, not internal silos
- Use semantic modelling approaches to support more intelligent content orchestration and connected experiences
- Build structured, reusable content models that support omnichannel delivery
- Leverage modular components to reduce duplication and speed up publishing
- Design schemas that enable dynamic, personalised experiences
- Make authoring easier while optimising delivery performance
- Help shape our internal approach to structured content - including how we use Sitecore, Salesforce, and connected platforms
- Contribute to developing internal documentation and reusable content models that help our teams work more efficiently across projects
- Help our clients understand the practical realities, opportunities, and limitations of gen AI in content work
- Design thoughtful, human-aware strategies for using AI in content creation
- Create hybrid workflows that blend human creativity with machine efficiency
- Define quality, consistency, and ethical guardrails for AI content
- Build systems that allow AI to work within your content structures
- Train content authors and stakeholders on strategy, tools, and best practices
- Create documentation and guides that make content governance simple
- Work together with developers, UX teams, and marketers to bring experiences to life
- Stay ahead of industry trends and share new thinking across the team
Requirements
- 5+ years of experience in content strategy, information architecture, or digital content operations
- Strong knowledge of content modelling, taxonomy, and metadata frameworks
- Experience designing and implementing content workflows and governance models
- Familiarity with multilingual content strategies, localisation, and translation workflows
- Solid understanding of personalisation and content segmentation strategies
- Experience working with DAM systems and managing digital assets at scale
- Exposure to or curiosity about AI-generated content and automation in content production
- Comfort collaborating with UX, dev, design, and marketing teams in Agile environments
- Excellent communication and stakeholder engagement skills
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
content strategyinformation architecturecontent modellingtaxonomymetadata frameworkscontent workflowsgovernance modelsmultilingual content strategieslocalisationAI-generated content
Soft Skills
communicationstakeholder engagementcollaborationleadershipinnovationstrategic thinkingproblem-solvingadaptabilitycreativityteamwork