Homera

Marketing Manager

Homera

full-time

Posted on:

Location Type: Remote

Location: Canada

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About the role

  • Plan and execute cross-channel marketing initiatives in alignment with evolving priorities
  • Own marketing calendars, timelines, and documentation to ensure visibility and accountability
  • Coordinate work with external vendors, freelancers, and partners
  • Manage campaign launches, updates, and executional follow-through
  • Plan and execute lifecycle campaigns across email and SMS, supporting key stages of the customer journey from onboarding through engagement and retention
  • Build, manage, and update core lifecycle flows
  • Partner with leadership to align lifecycle initiatives with business priorities
  • Plan and manage creative production for paid channels (Meta, Google, etc.)
  • Develop creative briefs, messaging direction, and testing approaches
  • Coordinate asset creation, feedback, and iteration with designers and external partners
  • Ensure paid creative and messaging are aligned with landing page, onboarding, and lifecycle experiences
  • Plan, produce, and distribute educational content across marketing channels
  • Ensure educational content supports conversion, onboarding, and retention goals
  • Own social media planning and execution across priority platforms
  • Develop content calendars and oversee posting and engagement
  • Ensure social content aligns with brand, education, and growth objectives

Requirements

  • 5–7 years of hands-on marketing experience in early-stage or fast-moving environments, with direct ownership of campaign execution
  • Exposure to performance marketing creative testing and iteration
  • Demonstrated ability to plan and run campaigns end to end across multiple channels without heavy oversight
  • Practical experience coordinating creative, content, and lifecycle efforts simultaneously
  • Comfortable using performance results to prioritize work and make improvements
  • Proven ability to stay organized, manage competing priorities, and deliver consistently in ambiguous environments
  • Clear communicator who can work effectively with leadership and external partners
  • Experience in health, wellness, or regulated consumer brands (Nice to Have)
  • Familiarity with email/SMS platforms and social scheduling tools (Nice to Have)
Benefits
  • Flexible working hours
  • Work wherever you choose.
  • Unlimited Paid Time off
  • Paid non-working holidays per country of residence.
  • Fun and casual work environment.
  • We are a diverse, global team!
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
campaign executionlifecycle marketingcreative testingcontent creationperformance marketingcross-channel marketingemail marketingSMS marketingsocial media managementeducational content development
Soft Skills
organizational skillscommunication skillsability to prioritizecollaborationadaptabilityleadership alignmentaccountabilitycreativityproblem-solvingtime management