
B2B Growth Strategist
Holafly
full-time
Posted on:
Location Type: Remote
Location: Ireland
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Tech Stack
About the role
- Spearhead channel discovery by testing and scaling non-traditional B2B platforms like Reddit Ads, Capterra, G2, Linkedin Ads and programmatic media.
- Maximize unit economics by relentlessly optimizing Cost Per Lead (CPL) and improving the LTV/CAC ratio across all paid efforts.
- Build a high-velocity testing framework to validate creatives, audiences, and landing pages through rigorous A/B experimentation.
- Architect digital nurturing loops and retargeting campaigns that move prospects seamlessly through the B2B decision-making journey.
- Design growth forecasts and performance dashboards that translate complex data sets into actionable scaling opportunities.
- Bridge the gap between marketing and tech to ensure flawless tracking, attribution, and implementation of new growth tools.
Requirements
- Professional fluency in English and Spanish are required to operate within our global markets.
- Proven experience in SaaS B2B or Tech, specifically managing performance budgets with a focus on lead generation.
- Mastery of data analysis with the ability to build models and extract insights from funnel metrics.
- Experimental mindset with a track record of building and validating growth loops from scratch.
- Strong technical aptitude regarding marketing tracking, APIs, and data integration.
- Bonus Points: Experience with account-based marketing (ABM) tools and strategies. Familiarity with SQL or advanced data visualization platforms.
Benefits
- 100% Remote Work with a "work-from-anywhere" culture.
- Flexible schedules designed to support genuine work-life balance.
- Opportunities for global mobility and international team retreats.
- A high-trust environment with unlimited growth potential in a scaling unicorn.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
data analysisA/B experimentationlead generationSQLdata integrationperformance budgetinggrowth forecastingdata visualization
Soft skills
experimental mindsettechnical aptitudecommunicationbilingual (English and Spanish)