
Local SEO Specialist
Hire Overseas
full-time
Posted on:
Location Type: Remote
Location: Philippines
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About the role
- Own and execute the local SEO roadmap across all clinic locations
- Improve Google Business Profile performance including rankings, visibility, and engagement
- Optimize for local service keywords tied to physical therapy, performance, and recovery services
- Prioritize opportunities based on competition, intent, and conversion potential
- Manage and optimize listings including categories, services, descriptions, and media
- Drive and manage review generation strategies and reputation signals
- Monitor insights, map pack rankings, and local visibility trends
- Resolve listing issues, duplicates, or inconsistencies
- Optimize location and service pages for local search intent
- Improve titles, headers, internal linking, and schema where applicable
- Ensure NAP consistency across the site and third-party directories
- Support creation and optimization of local landing pages as needed
- Improve local citations and directory accuracy
- Support local link and partnership opportunities when relevant
- Monitor competitors and identify gaps in local visibility
- Track local rankings, calls, direction requests, and traffic
- Report on performance with clear insights tied to patient acquisition
- Iterate strategy based on results and competitive movement
Requirements
- **3 to 6+ years** of hands-on **Local SEO experience**
- Proven ability to rank businesses in competitive local markets
- Strong understanding of Google Business Profiles and local ranking factors
- Experience optimizing location-based service businesses
- Familiarity with tools such as Google Search Console, Google Business Profile, BrightLocal, Whitespark, or similar
- Ability to connect local SEO work to real conversion outcomes
Benefits
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Applicant Tracking System Keywords
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Hard Skills & Tools
Local SEOGoogle Business Profile optimizationKeyword optimizationListing managementReview generation strategiesLocal search optimizationSchema markupNAP consistencyLocal citationsPerformance reporting
Soft Skills
Analytical skillsStrategic thinkingProblem-solvingCommunication skillsCollaboration