
Senior Social Media Specialist
Hilton Grand Vacations
full-time
Posted on:
Location Type: Remote
Location: Florida • United States
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Salary
💰 $70,000 - $73,500 per year
Job Level
About the role
- Lead and execute brand safety strategies that align with business, department, and Team goals.
- Develop, document, and maintain social media governance guidelines, including account safety, project and task management, escalation paths, and community rules.
- Serve as a first point of contact for escalated social media issues, including sensitive comments, misinformation, or policy violations.
- Ensure compliance with platform policies, brand standards, and legal/regulatory requirements across all social channels.
- Partner cross-functionally with Legal, Communications, PR, Guest Services, HR, and Marketing teams to align on governance practices and response protocols.
- Oversee day-to-day moderation activities, including comment management, message routing, and enforcement of community guidelines.
- Utilize tools such as Sprinklr to manage moderation queues, automate workflows, apply keyword filters, and document decisions and outcomes.
- Train and support a direct report on case management, brand safety, compliance practices, and support the growth of the Team.
- Monitor emerging platform changes, social trends, and risk signals that may impact governance or community health, and proactively recommend updates to policies or workflows.
- Support ideation and engagement strategies that encourage positive community interaction while maintaining governance standards.
- Perform ad-hoc social media–related projects as requested by management.
Requirements
- A minimum of 3-5 years social media case management and governance
- Strong oral communication skills and an understanding of what should be communicated to different audiences
- Ability to work in a team and assist in the execution of social media requests within an expedited timeframe
- Have a working knowledge of Sprinklr
- Skilled using MS Office applications.
- Working knowledge of Airtable
Benefits
- Recognition Programs and Rewards
- Excellent health care options, including medical, dental, and vision
- A people-first culture
- Go Hilton: Travel Discounts Program Hilton hotel rates worldwide.
- Perks at work: Employee Pricing platform
- Employee Assistance Program that supports your physical and mental well-being.
- Paid Vacation Time and Paid Sick Days
- 401(k) program with company match
- Tuition reimbursement programs
- Numerous learning and advancement opportunities
- And more!
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
social media case managementgovernancecomment managementmessage routingcommunity guidelines enforcement
Soft Skills
oral communicationteamworkexpedited executiontraining and support