Public Relations Vice President, Health
Highwire PR
Public Relations Vice President, Health
Highwire PR
full-time
Posted on:
Origin: • 🇺🇸 United States • California
Visit company websiteSalary
💰 $145,000 - $195,000 per year
Job Level
Lead
About the role
- Highwire sets the standard for high-impact communications and marketing for global technology and healthcare companies, connecting reputation to revenue.
- Building a healthcare practice and looking for a leader to grow the practice and expand footprint across healthcare.
- Public Relations Vice President, Health Practice: leadership role to drive efforts for clients in healthcare, medtech, health systems, pharma, and life sciences.
- Serve as a strategic partner to clients and direct high impact programs that help them meet their business goals.
- Build and nurture long-term client relationships and grow business by providing leadership, direction and strategic guidance.
- Generate organic revenue within existing clients through strategic recommendations and expanded services.
- Identify and lead new business pitches to bring in new clients to meet growth goals.
- Stay ahead of shifts in the healthcare environment and provide guidance to teams and clients.
- Develop strong media relations programs with timely, relevant and creative angles to drive positive coverage.
- Manage client budgets, financials and profitability.
- Oversee team staffing and resourcing to ensure high quality work for clients.
- Work with integrated teams to provide seamless multi-channel solutions using PR, digital, and social media.
- Promote a high-performance and continuous improvement culture that values learning and quality.
- Manage, mentor, and develop staff using a supportive and collaborative approach.
- Monitor staff performance, assign accountabilities, set objectives, and conduct annual performance reviews.
- Represent Highwire and key clients at industry events, seminars, and conferences to build networks and new business contacts.
Requirements
- Minimum 10 years experience in communications, ideally both agency and in-house
- Extensive experience leading strategic communication strategies within the healthcare, medtech, health systems, pharma, and/or life sciences fields
- Strong experience in pharma, biotech and/or life sciences preferred
- Demonstrated experience leading or participating in new business efforts - including targeted outreach, proposal development and pitching
- Experience with integrated programs spanning digital, editorial and media relations
- Innovative thinker, with a track record for translating strategic thinking into action plans and output and experience using data and insights to craft strategic campaigns
- Significant experience providing communications counsel to executives and senior marketers and communicators
- Track record of delivering standout creative communications campaigns within regulated markets
- Business acumen in the areas of budgeting, billing and staffing
- Experience in building, managing, mentoring, and coaching communications managers and specialists
- Excellent judgment and creative problem-solving skills
- Ability to make decisions in a changing environment and anticipate future needs
- Experience setting up measurement programs and measuring the ongoing ROI of communications activities