Herbal Goodness

Account Manager

• Identify, pursue, and secure new B2B retail, wholesale, practitioner, and contract manufacturing accounts
• Build relationships with health food stores, wellness retailers, practitioners, distributors, and small manufacturing businesses
• Prospect, pitch, negotiate, and close new business opportunities
• Support growth into specialty, natural, ethnic, and mainstream retail channels
• Manage and grow a pipeline of qualified opportunities
• Maintain regular follow-up with prospects and existing accounts
• Support the onboarding of new accounts and coordinate handoff internally
• Help strengthen relationships with key accounts and identify upsell opportunities
• Set up and maintain disciplined sales activity in Pipedrive, or similar CRM tools
• Use AI and automation tools to support outbound prospecting, contact discovery, follow-up, and reporting
• Maintain accurate records of leads, opportunities, account status, and next steps
• Generate regular pipeline and sales reports for leadership review
• Work closely with internal marketing and operations teams to support onboarding, fulfillment, and account success
• Coordinate internally to ensure strong execution once deals are closed
• Contribute feedback from the market to help improve sales materials, messaging, and product positioning

Sales, Key Account Manager

• Own revenue growth for Amazon and Walmart Marketplace channels
• Manage and optimize product listings across Amazon and Walmart
• Launch, optimize, and maintain listings for new and existing SKUs
• Resolve listing suppression, compliance issues, and catalog health challenges
• Improve product discoverability, keyword ranking, and conversion rates
• Monitor category trends, competitor activity, and marketplace opportunities
• Ensure channel compliance and platform best practices are maintained
• Manage storefront optimization, category navigation, and customer experience
• Optimize titles, bullets, backend keywords, descriptions, and enhanced content
• Improve listing health scores and marketplace quality metrics
• Coordinate creation and optimization of lifestyle images, product videos, infographics, A+ content, Amazon Brand Store, and Walmart storefront updates
• Continuously refresh listings based on performance data and algorithm changes
• Own and optimize paid media performance across: Amazon Sponsored Products, Sponsored Brands, Sponsored Display, Walmart Connect Ads, Google Ads, Meta Ads, YouTube Ads, LinkedIn Ads
• Develop campaign strategies to drive customer acquisition, upsells and cross-sells, higher average order value, improved ROAS and efficiency
• Monitor daily ad performance and budget pacing
• Conduct A/B testing across creative, landing pages, audiences, and offers
• Build reporting dashboards and provide actionable insights
• Manage Amazon Influencer and Creator relationships
• Identify and recruit influencers aligned with the Herbal Goodness brand
• Coordinate creator content, UGC campaigns, and marketplace amplification
• Track engagement, conversions, and campaign effectiveness
• Analyze performance across all channels and identify growth opportunities
• Monitor key marketplace and advertising metrics
• Deliver weekly and monthly performance reports
• Recommend data-backed improvements to increase profitability and scale
• Collaborate with operations, inventory, customer support, and marketing teams to ensure alignment

Multichannel Marketplace Account Manager – Amazon, Walmart & Paid Ads

Operations

• Serve as the CEO's right-hand operations lead
• Participate in setting company goals and strategy planning
• Lead cost optimization initiatives
• Oversee in-house manufacturing setup and operations
• Ensure compliance with FDA/DSHS and cGMP requirements
• Manage supply chain and inventory strategies
• Oversee vendor management and fulfillment excellence
• Manage remote and on-site teams

Operations and Business Manager

Marketing

• Support the CEO and cross-functional teams across administrative tasks, business operations, and digital marketing
• Manage priorities, keep projects moving, and actively grow Herbal Goodness's presence
• Research topics, summarize findings, and create documents and presentations to support business decisions
• Leverage company AI tools to improve team efficiency
• Maintain organized systems for files, communications, and workflows
• Manage the CEO's calendar, schedule meetings, and ensure priorities are protected
• Track and follow up on action items from meetings
• Organize the CEO's Asana task board to keep projects on track
• Support analysis and updates across Amazon, Walmart, and Shopify sales channels
• Manage Helium 10 for Amazon keyword tracking
• Grow the CEO's LinkedIn profile through consistent content and engagement
• Grow Herbal Goodness's Instagram and TikTok accounts through strategic posting

Admin & Marketing Associate

Financial Planning and Analysis

• Play a critical role in maintaining strong financial processes
• Support day-to-day operational execution
• Provide reporting and insights that enable leadership to make sound decisions
• Manage accounts payable and accounts receivable
• Oversee purchase orders, receiving, and vendor records
• Support and improve inventory management
• Assist with sales tax and business tax filing preparation
• Help prepare financial reports, management reports, and operational analytics

Sales, Key Account Manager

Multichannel Marketplace Account Manager – Amazon, Walmart & Paid Ads

Operations and Business Manager

Admin & Marketing Associate

Accounting, Finance & Operations Lead