
Senior Manager, GTM Enablement
Hello Heart
full-time
Posted on:
Location Type: Remote
Location: United States
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Salary
💰 $125,000 - $145,000 per year
Job Level
About the role
- Own, Write & Evolve the CS Playbook - Document & evolve the playbook for how the CS team operates - ranging from daily activities (e.g. how to use key Salesforce reports) to macro strategy (e.g. how to design an account plan that mitigates risk). Synthesize inputs from leadership across CS, Marketing, Product to create the source of truth “how to” document for CS.
- Talk Tracks & Template Creation - Write content for the team to execute at scale. Examples include scripts for EBR slides, objection handling answers & email templates.
- Synthesizing GTM Insights - Monitor campaigns (e.g. EBR’s, new product launches) and bubble up themes including customer feedback, which parts of materials are/aren’t resonating & training needs. Be fluent in the details (e.g. based on review of Gong, internal interviews), while also being able to package up insights/recommendations to the executive audience.
- Asset Management - Maintain the database of GTM assets and information in Highspot. Thoughtfully organize to optimize usage, and rigorously update/prune content.
- Information Funnel - Streamline the high-volume & diverse flow of information (GTM campaigns, operational best practices, technical product details) into digestible format & language.
- Training - Design & conduct engaging training & maintain a 3-6 month training roadmap & in partnership with leadership.
Requirements
- 7+ years of professional experience, with at least 3 years in GTM Enablement
- Expertise in enablement with Customer Success is required - you bring expertise and best practices from your experience and can help uplevel our team right away. Strong preference for specialized experience in CS, but will consider candidates with broader coverage, provided they have extensive CS experience
- Background in digital health, SaaS, or health tech strongly preferred
- Able to operate with a high degree of autonomy
- Exceptional organizational skills, with proven ability to manage and prioritize a high volume of projects/tasks while keeping multiple stakeholders happy
- Strong written skills required - extensive experience writing slide scripts, talking points, and email templates
- Familiarity with GTM tools such as Salesforce, Highspot, Gong, Salesloft
- Ability to travel up to 20% annually as needed.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
GTM EnablementCustomer SuccessContent CreationTraining DesignProject ManagementData SynthesisAccount PlanningObjection HandlingScript WritingInformation Organization
Soft Skills
Organizational SkillsAutonomyCommunication SkillsStakeholder ManagementAnalytical SkillsCollaborationAdaptabilityAttention to DetailCreativityProblem Solving