HelioCampus

Growth Marketing Manager

HelioCampus

full-time

Posted on:

Location Type: Remote

Location: Maryland • North Carolina • United States

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About the role

  • Design, build, and launch multi-channel campaigns that drive high-quality awareness and intent
  • Act as the primary Hubspot owner for the team (with Ops support) to build and automate landing pages, emails, webinars, and workflows that power lead generation and engagement
  • Collaborate with Product Mktg, Brand & Comms, and others to craft copy that hooks and design landing pages that convert
  • Dive into Hubspot, Salesforce, ad platforms, and other tools to see what’s working, apply learnings, and help propel the team forward
  • Monitor and report campaign performance - from Hubspot to Salesforce, Marketing to Sales - and push forward next steps or optimizations at a rigorous pace
  • Leverage AI tools to accelerate production and execution, helping our team stay agile and high-output
  • Support the overall GTM function to illustrate the value of HelioCampus to prospects and customers to improve conversion rates from MQL to opportunity

Requirements

  • Bachelor’s degree (or equivalent combination of education and experience in marketing)
  • 2–3 years of growth marketing or demand generation experience (B2B SaaS or edtech preferred)
  • Experience with HubSpot
  • Ability to execute across multiple channels (email, paid, social) with deep expertise in at least one
  • Strong analytical skills and ability to translate performance data into creative pivots
  • Exceptional written and verbal communication skills
  • Strong project management and time management skills
  • Collaborative mindset and comfort working cross-functionally
  • Experimentation mindset, including adoption of emerging tools and AI
  • Ability to travel up to 10%
Benefits
  • competitive salary
  • paid time off
  • healthcare
  • vision
  • dental
  • 401(k) w/ company match
  • parental leave
  • remote work flexibility
  • home office perks
  • fun, collaborative work environment
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
growth marketingdemand generationcampaign performance monitoringdata analysiscopywritingmulti-channel executionlead generationautomationconversion rate optimizationproject management
Soft Skills
analytical skillswritten communicationverbal communicationtime managementcollaborationcreativityadaptabilityexperimentation mindset
Certifications
Bachelor's degree