Create compelling content for brand-forward initiatives: LinkedIn posts, Instagram and Facebook content, thought leadership, impact assessments, funding or partnership announcements, keynote narratives, leadership updates, and more
Write in the natural voice of healthcare providers, avoiding tech jargon while respecting clinical expertise and medical terminology
Elevate the clarity, tone, and consistency of Heidi's external voice
Collaborate with leadership, design, product, and marketing teams to shape high-visibility messaging
Develop editorial calendars for content strategy and thought leadership across all platforms
Interview clinicians, collaborators, and internal experts to surface authentic stories and insights
Uphold editorial standards that prioritise substance, coherence, and respect for our audience
Requirements
Background in journalism or clinical practice
Ability to write in a trustworthy, human tone
Ability to translate complex healthcare concepts into accessible, engaging content
Experience creating content for multiple platforms and formats (long, medium, short form; social, thought leadership, announcements)
Understanding of healthcare professional audiences and their communication preferences
Experience interviewing clinicians, collaborators, and internal experts to surface authentic stories and insights
Uphold editorial standards that prioritise substance, coherence, and respect for audience
Work authorization status and potential sponsorship (application form asks about authorization and sponsorship)