Halcyon

VP, GTM Operations – Strategy

Halcyon

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $225,000 - $325,000 per year

Job Level

Lead

About the role

  • Define, evolve, and operationalize Halcyon’s GTM strategy and operating model.
  • Translate company and product strategy into actionable GTM plans, resource allocation, and execution frameworks.
  • Lead annual GTM planning, quarterly reforecasting, and ongoing GTM business reviews.
  • Partner closely with Finance on revenue modeling, investment tradeoffs, and growth planning.
  • Own demand planning, pipeline forecasting, and funnel architecture.
  • Establish clear visibility into pipeline contribution, conversion, and revenue impact by channel.
  • Ensure scalable, well-defined processes from top of funnel through Sales handoff.
  • Maintain marketing data integrity and consistent measurement across channels, tools, and regions.
  • Align marketing strategy, spend, and outcomes to revenue goals.
  • Own territory design, quota methodology, capacity planning, and compensation analytics.
  • Lead pipeline management, forecasting accuracy, and deal inspection frameworks.
  • Partner with Sales leadership to drive productivity, consistency, and predictability.
  • Partner with Customer Success to optimize onboarding, renewals, expansion, and retention motions.
  • Ensure seamless GTM handoffs across the full customer journey.
  • Own the strategic enablement vision across Marketing, Sales, Customer Success, and Partnerships to drive consistent, high-impact execution across the GTM organization.
  • Ensure enablement programs are tightly aligned to product launches, messaging evolution, competitive positioning, and go-to-market plays.
  • Drive consistency in sales methodology, customer engagement standards, and playbook execution across the full customer lifecycle.
  • Build feedback loops between frontline teams and Marketing, Product, and Leadership to continuously refine messaging, positioning, and sales plays.
  • Elevate enablement from training to strategic execution leverage that increases discipline, repeatability, and scale across the GTM organization.
  • Define and track GTM KPIs across demand and pipeline, conversion and velocity, revenue productivity, retention, and expansion.
  • Deliver actionable, executive ready insights that guide decision making, prioritization, and investment.
  • Own the end-to-end GTM technology stack, including CRM, forecasting and planning platforms, marketing automation, and analytics tools.
  • Drive adoption, governance, and continuous optimization of GTM systems.
  • Evaluate and implement automation and AI driven capabilities to increase leverage and operational efficiency.
  • Act as a strategic partner to senior leaders across Marketing, Sales, Customer Success, Finance, Product, and People.
  • Drive alignment, clarity, and accountability across GTM functions.
  • Serve as a trusted advisor to executive leadership on growth strategy and execution.
  • Build, lead, and scale a high performing GTM Operations and Strategy organization.
  • Develop and mentor leaders across Marketing Operations and Revenue Operations.
  • Establish a culture of operational excellence, accountability, and continuous improvement.

Requirements

  • 12 plus years of experience in GTM strategy, revenue operations, sales operations, marketing operations, or related roles.
  • Senior leadership experience owning both Marketing Operations and Revenue Operations in a B2B SaaS or technology company.
  • Deep expertise in funnel design, attribution, forecasting, and GTM analytics.
  • Strong systems background including Salesforce, marketing automation platforms, and BI tools.
  • Proven ability to influence and align senior leaders across functions.
Benefits
  • Comprehensive healthcare (medical, dental, and vision) with premiums paid in full for employees and dependents.
  • Short and long-term disability coverage, basic life and AD&D insurance plans.
  • Medical and dependent care FSA options.
  • 401k plan with a generous employer contribution.
  • Flexible PTO policy.
  • Parental leave.
  • Generous equity offering.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
GTM strategyrevenue operationssales operationsmarketing operationsfunnel designattributionforecastingGTM analyticspipeline managementcapacity planning
Soft Skills
leadershipinfluencealignmentmentoringstrategic partnershipoperational excellenceaccountabilitycontinuous improvementcommunicationcollaboration