H/L Agency

Account Manager

• Oversee the strategic aspect of the Agency’s creative production workflow process, including opening jobs, writing creative briefs, managing creative kickoffs, and leading internal and client presentations
• Manage the team (e.g., Account Coordinator, Assistant Account Executive and Account Executive) across projects
• Optimize assignment of work across Account team, ensuring Agency processes are followed
• Provide strategic direction for creative, media, and merchandising projects
• Help manage client expectations regarding budget, scope of work, timing, schedules, and processes
• Engage and provides strategic direction to the more senior clients
• Delegate to team members without giving up teamwork and authority
• Manage the media planning and marketing calendar development, working with the Account Director
• Take an active role in strategic marketing planning, working with the Account Director
• Gain a thorough understanding of the client’s business and industry
• Stay up to date on the latest developments in the marketing and advertising industry, as well as industry trends relevant to the client’s business
• Responsible for managing the budget
• Oversee the Account Executive’s work on client budget inputs and Agency billing, and processing of invoices, job closings, and client estimates
• Supervise and foster relationship with Account Executive(s), ensuring work quality and advancement
• Responsible for team development, to include on-going feedback and regularly scheduled meetings to review and set goals
• Manage client meeting preparation and coordination with the Account Executive
• Build and maintain positive, lasting client relationships based on effectively achieving client’s marketing objectives
• Manage and lead client meeting presentations
• Active role in presenting to clients
• Manage and mentor the Account Service team
• Supervise multiple lines of business, and strengthen and develop the agency-client relationship with multiple contacts at each LOB
• Provide leadership in the development of strategic plans to help grow client business and generate incremental billings and income
• Continuously look for ways to test and learn new ideas on the client’s business, anticipating next steps along the way
• Review client account’s profitability with the Account Director monthly
• Supervise, train, and motivate team members to assure a high level of performance
• Proactively identify, develop, and present strategic POVs
• Evaluate creative performance based on key KPIs in the dashboard to formulate creative recommendations

Account Supervisor