Global Marketing Director – Respiratory
GSK
full-time
Posted on:
Location Type: Hybrid
Location: London • Pennsylvania • United States
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Job Level
About the role
- Define and drive a clear global marketing strategy that supports business and patient outcomes.
- Translate global strategy into regional and local plans and support successful localisation.
- Lead global launch planning, budget setting and forecasting to deliver sustainable performance.
- Build and lead a high-performing global marketing team and coach leaders across regions.
- Partner with medical, commercial, market access and external agencies to create best in class industry leading omnichannel campaigns.
- Use data and insight to measure impact and continuously improve marketing effectiveness.
Requirements
- Bachelor’s degree in marketing, business, life sciences or related discipline, or equivalent experience.
- Significant experience in pharmaceutical or biotech marketing with global or regional scope.
- Proven track record in brand strategy, global launches and commercial planning.
- Experience leading matrixed, cross-functional teams and external agencies.
- Strong commercial and financial skills, including budgeting and forecasting.
- Experience in omnichannel and digital marketing and using data to guide decisions.
Benefits
- Flexible working arrangements
- Professional development opportunities
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
marketing strategylocalisationglobal launch planningbudget settingforecastingbrand strategycommercial planningomnichannel marketingdigital marketingdata analysis
Soft Skills
leadershipcoachingteam buildingcollaborationcommunicationcross-functional teamworkstrategic thinkingproblem-solvingadaptabilityinsight-driven decision making
Certifications
Bachelor’s degree in marketingBachelor’s degree in businessBachelor’s degree in life sciences