Grupo Pernambucanas

Senior E-commerce Analyst – Marketing

Grupo Pernambucanas

full-time

Posted on:

Location Type: Hybrid

Location: São PauloBrazil

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Job Level

About the role

  • Develop and implement data-driven growth strategies with a focus on SEO (Technical and Content);
  • Analyze the customer journey using tools such as Google Analytics on the VTEX platform;
  • Plan and execute the launch of new collections and marketing campaigns;
  • Create and manage initiatives to increase customer engagement and retention;
  • Contribute to building and strengthening the brand's online presence;
  • Master essential platforms for the role, such as Google Analytics and VTEX.

Requirements

  • Bachelor's degree in Business Administration, Engineering, Economics, Fashion, or a related field;
  • Intermediate Excel skills;
  • Analytical, data-driven profile for making strategic decisions;
  • Knowledge of web analytics tools (Google Analytics) and e-commerce platforms (VTEX);
  • Experience in SEO and managing digital campaigns;
  • Ability to translate data and analysis into clear, actionable plans;
  • Strategic mindset to contribute to the sustainable growth of the business.
Benefits
  • Health insurance (copayment)
  • Dental insurance (optional enrollment)
  • Partnership with a dental clinic
  • Meal voucher or food allowance
  • Life insurance
  • Annual bonus (based on meeting targets)
  • Transportation voucher
  • Bike parking with changing rooms
  • 10% discount on Pernambucanas products
  • TotalPass
  • Partnerships with SESC and educational institutions for undergraduate and graduate courses
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
SEOdata analysisdigital campaign managementExcelweb analyticse-commercecustomer engagement strategiescustomer retention strategiesdata-driven decision makingstrategic planning
Soft Skills
analytical thinkingstrategic mindsetcommunicationproblem-solvingcreativity