Grupo HOF 360

Pricing Analyst

• Collect and organize franchisees' purchase orders and requirements;
• Negotiate prices, lead times and terms with suppliers, focusing on volume discounts;
• Keep franchisees engaged and informed about offers, campaigns and exclusive benefits;
• Create and update price lists, product catalogs, commercial terms and campaign communications;
• Generate performance and purchase compliance reports by franchisee;
• Propose process improvements and identify opportunities for cost reduction and operational gains;
• Act as the point of contact between the franchisor and partner suppliers, ensuring alignment and smooth deliveries.

Commercial Analyst – Franchisee and Supplier Relations

Social Media Manager

• Manage the production and publication of content on Instagram profiles for clinics and medical professionals.
• Create strategic posting calendars aligned with each client's objectives.
• Develop and publish visual content and persuasive captions.
• Monitor and ensure that all content deliverables are completed on time and meet quality standards.
• Maintain strong client relationships, ensuring alignment and satisfaction with the content produced.
• Work together with the design team and paid-traffic team to ensure integrated communication.
• Create and manage stories, reels and other formats to increase organic reach.

Social Media Analyst

Designer

• Create visual assets for digital marketing campaigns: ads, social media, emails, PDFs, and creatives for paid traffic;
• Develop responsive, conversion-focused landing pages using the Great Pages tool;
• Collaborate with the traffic, content, and strategy teams to create campaigns that deliver measurable results;
• Follow performance-driven design best practices (visual hierarchy, scannability, mobile-first);
• Adapt and revise designs based on feedback and performance metrics;
• Maintain clients' visual identity consistency and an aesthetic aligned with each brand's positioning.

Designer, Landing Pages

• Plan and create strategic editorial calendars aligned with each agency client's objectives;
• Write persuasive captions with strong skills in light-touch copywriting, storytelling, and psychological triggers;
• Create creative briefs for the design and video teams, advising on the ideal format for each piece of content;
• Analyze client profiles, identify opportunities for improvement, and adjust brand voice and tone;
• Develop content outlines for Reels, carousels, campaigns, content series, and tactical posts;
• Monitor content performance metrics (reach, engagement, saves, conversions) and recommend adjustments;
• Maintain a content-funnel perspective: authority, connection, social proof, and conversion.

Commercial Analyst – Franchisee and Supplier Relations

Social Media Analyst

Designer, Landing Pages

Strategic Social Media – Content Creation, Conversion