Plan and execute CRM strategies aimed at beauty professionals, aligned with engagement, retention and conversion goals;
Configure, manage and monitor performance of multichannel campaigns (email and SMS) on the Salesforce Marketing Cloud platform;
Produce reports and presentations to communicate results and provide recommendations;
Conduct analyses of consumer profiles and engagement.
Requirements
Bachelor's degree in Administration, Marketing, Engineering or related fields;
Experience with Salesforce Marketing Cloud, including AMPScript, HTML/CSS, Email Studio, Automation Studio, Journey Builder and audience segmentation (SQL, Data Extensions);
Knowledge of multichannel strategies and CRM planning focused on loyalty and retention;
Experience handling and analyzing data to generate strategic insights;
Google Workspace (Docs, Sheets, Slides) intermediate/advanced level;
Preferred: Experience in the beauty market or working with professional audiences in the sector.
Benefits
Your health is a priority here
Medical and dental plan
Medication assistance
Health allowance for family members
Free psychotherapy sessions
Telemedicine and second medical opinion
Free flu vaccine
Health care programs
For your nutrition
Meal voucher or local restaurant card (depending on work model)
Food allowance
Holiday (Christmas) food allowance
Ensuring well-being and quality of life in all aspects
Gym and fitness studio plan
Home office allowance (hybrid and remote work models)
Pet health plan
Birthday day off
Up to 40% discount on our products
Employee memberships (agreements and partnerships, multi-brand store, TotalPass gyms, courses and more!)
Travel and accommodation program
For the family, our most precious asset
Childcare assistance
Child nutrition credit
Babysitter allowance
School supplies assistance
Legal, psychological and social counseling
Support for non-traditional parents
Extended parental leave (180 days for mothers and 120 days for fathers)
Mobility for your on-site commute
Transportation voucher and parking (hybrid and on-site models)
Financial protection and peace of mind
Life insurance
Support in the event of a parent's passing
Private pension plan
Payroll-deductible loans
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.