
Senior Copywriter, Creatives and Microleads
Grupo BHEver
full-time
Posted on:
Location Type: Remote
Location: Brazil
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Salary
💰 R$0 - R$5,000 per month
Job Level
About the role
- Lead the end-to-end development of sales campaigns — from offer conception to performance analysis.
- Analyze data and results to identify optimization and scalability opportunities.
- Create, test, and validate new mechanisms, hooks, and copy formats.
- Serve as a technical authority, supporting and mentoring more junior copywriters.
- Conduct advanced market, behavior, and competitive differentiation research.
- Partner with the traffic team and the Chief to define funnel strategies and conversion goals.
- Represent the Chief when needed, ensuring continuity and quality of operations.
- Actively contribute to the development of new methodologies and excellence standards in copywriting.
Requirements
- Advanced knowledge of Direct Response Copywriting and Sales Funnels.
- Proven track record with large-scale, multi-product campaigns.
- Demonstrated experience in scaling strategies and ROI optimization.
- Technical proficiency with ad platforms (Meta Ads, YouTube Ads, Google Ads).
- Experience with research and spying tools (Deep Tube, CopyCat, Ad Library, Guru Killer).
- Familiarity with management and performance software (ClickUp, internal dashboards).
Benefits
- Remote work
- TotalPass
- MediQuo
- Corporate performance bonus
- Birthday day off
- Paid rest period for contractors (PJ)
- Birthday voucher (Vale-Card)
- Flexible hours
- Commission
- Career development plan
- PJ contract (contractor)
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
Direct Response CopywritingSales FunnelsROI optimizationData analysisMarket researchCompetitive differentiationCampaign developmentPerformance analysisMechanism testingCopy format validation
Soft skills
MentoringCollaborationCommunicationLeadershipStrategic thinkingProblem-solvingCreativityAdaptabilityAttention to detailOperational continuity