Growth Acceleration Partners

Analytics Engineer

• Manage and optimize GTM containers and GA4 property configurations to ensure absolute data integrity
• Support the technical configuration of Adobe Analytics (via Adobe Launch/Data Collection) based on engineering and product requirements
• Deploy tracking pixels and events for marketing and product initiatives, assisting in dual-tagging efforts during the transition to Adobe Analytics
• Translate product requirements into technical tagging specifications and maintain the Solution Design Reference (SDR)
• Partner with Product teams to implement, instrument, and validate A/B test tracking using tools like Adobe Target, LaunchDarkly, and ContentSquare
• Perform rigorous Quality Assurance (QA) and User Acceptance Testing (UAT) on all new tags and conduct regular audits to resolve tagging errors

Senior Digital Analytics Engineer