Groupe AYOR

Ecommerce

• Bring product content to life
• Rewrite and optimize product pages
• Harmonize content according to an editorial line focused on artisans & DIYers
• Present technical information clearly
• Implement SEO actions to improve visibility and performance
• Structure a product catalog that makes users' lives easier
• Contribute to the creation and improvement of the site taxonomy/navigation structure
• Optimize site navigation
• Oversee creation of product visuals
• Prepare creative briefs and follow up on production
• Gather and translate field requirements
• Collaborate on marketing operations
• Perform basic performance analysis

E-commerce Content Specialist – Apprenticeship