Gray Media

Senior Digital Sales Executive – KSLA

Gray Media

full-time

Posted on:

Location Type: Remote

Location: Louisiana • United States

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Salary

💰 $80,000 - $100,000 per year

Job Level

Senior

About the role

  • Build and execute a prospecting plan to generate net-new revenue and pipeline (outbound-first)
  • Run high-quality discovery to understand business goals, funnel performance, competitive context, and success metrics
  • Sell integrated digital advertising solutions (as appropriate): - Paid search / SEM, paid social, programmatic/OTT/CTV, display/video, YouTube, retargeting - SEO/local search, website/landing page strategy, analytics/measurement, conversion optimization - Audience strategy, creative approach, and performance reporting
  • Develop multi-product proposals tied to business outcomes (leads, sales, ROAS, CAC/LTV, foot traffic, brand lift, etc.)
  • Partner with internal teams (digital strategists, ad ops, creative, analytics) to scope, launch, optimize, and retain accounts
  • Maintain accurate CRM hygiene, pipeline coverage, and forecast calls
  • Expand existing accounts through performance reviews, upsells, cross-sells, and renewals

Requirements

  • Proven success selling digital advertising solutions with meaningful quota responsibility
  • Demonstrated ability to generate net-new business (outbound prospecting and account targeting)
  • Experience running discovery and selling to outcomes (not just impressions/clicks)
  • Comfortable selling across stakeholders (Owner/GM, Marketing Director, CFO/Finance, Operations, etc.)
  • Strong presentation, proposal, and negotiation skills
  • High comfort with CRM rigor, pipeline management, and forecasting
  • Willingness to travel quarterly for in-market/home-market leadership visits
  • Experience with multi-channel performance programs (SEM + paid social + programmatic/CTV + measurement) (preferred)
  • Track record selling to mid-market and enterprise accounts (preferred)
  • Familiarity with modern measurement approaches (conversion APIs, offline conversions, attribution basics) (preferred)
  • Strong understanding of creative performance drivers and testing (preferred)
Benefits
  • Comprehensive Medical(Rx), Dental, and Vision Coverage
  • Health Savings Account with Company contributions
  • Flexible Spending Account
  • Employer-paid life and disability benefits
  • Paid parental leave benefits
  • Adoption and Surrogacy Benefits
  • 401(k) Plan, including matching and profit-sharing contributions
  • Employee Assistance Program
  • Voluntary benefits, including Hospital Indemnity, Critical Illness, Accident Insurance, and supplemental life insurance coverage
  • Paid Time Off, including Relocation PTO
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
digital advertising solutionspaid searchSEMpaid socialprogrammaticCTVSEOanalyticsconversion optimizationperformance reporting
Soft Skills
presentation skillsproposal skillsnegotiation skillsoutbound prospectingaccount targetingstakeholder engagementCRM managementpipeline managementforecastingbusiness outcome selling