Graphwise

SEO/AEO Manager

Graphwise

part-time

Posted on:

Location Type: Hybrid

Location: Sofia • Bulgaria

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About the role

  • Develop and execute comprehensive SEO and AEO strategies to increase organic search rankings and answer engines visibility.
  • Conduct in-depth keyword research in SEO / AEO platforms to identify high-value target terms.
  • Perform regular technical SEO audits and implement on-page and off-page optimization recommendations (e.g., schema markup, site speed, mobile optimization, link building).
  • Monitor, analyze, and report on SEO and AEO performance using tools like Google Analytics (GA4), Google Search Console and dedicated SEO / AEO platforms.
  • Collaborate with the Content team to ensure all website and blog content is optimized for search intent and keywords.
  • Develop and oversee a 'Direct Answer' strategy, optimizing content structures (FAQ patterns, concise summaries, and 'Nuggetized' data) specifically for LLM (Large Language Model) extraction and attribution.
  • Work with Product marketing to monitor and manage brand citations and sentiment across third-party platforms (review sites, forums, and industry databases) to improve the brand’s 'trust score' within AI knowledge bases.
  • Work with the Development team to address technical SEO issues and implement new features that support organic growth.
  • Identify and track emerging AEO KPIs, such as Brand Citation Share within AI responses and Sentiment Analysis of AI-generated summaries.
  • Work with the research and analytics team to conduct regular Competitive Gap Analysis within Answer Engines to identify where competitors are being cited over Graphwise.ai and develop counter-strategies.
  • Stay up-to-date with the latest SEO/AEO trends, algorithm updates, and industry changes to ensure best practices are always followed.

Requirements

  • Experience in successfully managing and scaling both SEO and AEO programs
  • Good understanding of SEO best practices, including technical SEO, on-page, and off-page optimization
  • Proficiency in AEO principles, including metadata optimization and multimodal asset optimization (images, video, and data visualizations for AI interpretation)
  • Familiarity with web analytics and SEO tools (e.g., GA4, GSC, SEMrush, Ahrefs, Moz, or equivalent)
  • Understanding of HTML, CSS, and JavaScript as they relate to SEO
  • Understanding of mobile-first indexing and core web vitals
  • Highly analytical mindset with a strong ability to translate data into actionable insights and strategic recommendations
  • Good project management and organizational skills to manage multiple priorities simultaneously
  • Self-starter with the ability to work independently and collaboratively across cross-functional teams.
Benefits
  • A friendly and professional international team and working environment in a rapidly-expanding tech and AI company
  • Exposure to the newest technologies in AI and knowledge graphs space
  • A workplace in an organization that is committed to sustainability and responsible business practices
  • An international workspace where more than 65% of colleagues come from across the globe.
  • English is the main working language at the company
  • Flexible working hours and benefits that reflect our belief that a healthy work-life balance is a key driver of efficiency
  • Career development path, through paid internal & external trainings
  • Numerous team buildings and integration events
  • And, of course, all the good perks - excellent coffee, cold drinks, fresh fruit and healthy snacks.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
SEOAEOkeyword researchtechnical SEOon-page optimizationoff-page optimizationmetadata optimizationHTMLCSSJavaScript
Soft Skills
analytical mindsetproject managementorganizational skillsself-startercollaborationstrategic recommendationsdata translationmulti-priority management